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  • SDGs 8: Decent work and economic growth
  • SDGs 8: Decent work and economic growth
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SDGs 8: Decent work and economic growth

The Ghibli Anime Film “Kiki’s Delivery Serviceand” Reflections on the Life of Young Migrants

News Release Monday, 2 February 2026

The Studio Ghibli anime film Kiki’s Delivery Service, directed by Hayao Miyazaki, presents a story that remains relevant to the realities of young migrants, particularly university students. Through a simple yet meaningful narrative, the film invites audiences to reflect on the process of growing up, independence, and the importance of maintaining mental well-being during the transition into adulthood.

Kiki’s Delivery Service follows the journey of Kiki, a 13-year-old young witch who decides to leave home and live away from her family in order to learn independence. In an unfamiliar city, Kiki struggles to survive by running a delivery service using her ability to fly. At the beginning of her journey, she is portrayed as enthusiastic, confident, and optimistic about her new life.

However, as time passes, Kiki begins to face various challenges. Feelings of exhaustion, self-doubt, and the tendency to compare herself with others lead her into an identity crisis. This condition even affects her magical abilities, causing her to lose her power. Through this conflict, Kiki’s Delivery Service illustrates that the process of growing up does not always run smoothly and is not solely about achievements, but also about failure, uncertainty, and learning to accept oneself.

Kiki’s experiences closely resonate with the lives of young migrants, especially students who live far from their families. The initial excitement of gaining freedom often turns into the realization that independent living comes with great responsibility. Academic pressure, demands for productivity, and constant exposure to others’ achievements frequently generate feelings of insecurity and stagnation. In such circumstances, a supportive environment and a strong support system play a crucial role in maintaining emotional balance.

More than mere entertainment, the anime film Kiki’s Delivery Service conveys an important message about giving oneself space to rest. The film emphasizes that feeling tired is not a sign of failure, but a natural part of the growth process. This message aligns with the Sustainable Development Goals (SDGs), particularly Goal 3, Good Health and Well-being, which highlights the importance of mental health as a component of individual well-being. In addition, the film also reflects SDG Goal 4 on Quality Education, especially learning through life experiences, as well as SDG Goal 8 on Decent Work and Economic Growth, as seen in Kiki’s efforts to work independently and adapt to a new environment.

Through Kiki’s story, the film encourages students and young migrants to recognize that everyone grows at their own pace. Taking time to breathe, understand oneself, and accept the process are essential steps in the journey toward adulthood.

[Public Relations FIB UGM, Alma Syahwalani]

Source: Studio Ghibli anime film Kiki’s Delivery Service directed by Hayao Miyazaki (released in 1989)

Photo source: Kiki’s Delivery Service Original 1989 Japanese B5 Chirashi Handbill – Posteritati Movie Poster Gallery

Shela Azzahra, an English Literature Student at FIB UGM, Introduces Vibrant Hijabs through the LaSheild Brand

News Release Monday, 26 January 2026

Yogyakarta, January 26, 2025 — Shela Azzahra, a 2023 student of the English Literature Study Program, demonstrates that the creativity of students at the Faculty of Cultural Sciences (FIB), Universitas Gadjah Mada, does not grow solely within classroom walls but can also transform into entrepreneurial innovation. Through her hijab brand, laSheild, Shela presents a local hijab alternative characterized by bold and vibrant colors that dare to stand out in Indonesia’s hijab market.

Shela’s interest in building a hijab business stemmed from both personal needs and her restlessness as a creative individual with a strong passion for fashion exploration. She often found it difficult to discover brightly colored hijabs in the local market, which is generally dominated by neutral and earth-tone shades. To achieve her desired look, Shela previously had to purchase overseas products at higher prices due to shipping costs and import taxes. This experience sparked the idea of creating a local hijab product that is reasonably priced, high in quality, and easily accessible.

“Why not make it myself?” This thought became the starting point for laSheild, which now carries the tagline “Vibrant hues. Born in colors.” The brand seeks to fill a gap in the local hijab market while encouraging hijabi women to be more playful and confident in expressing themselves through color. Although Shela initially hesitated and produced only a limited stock, market responses exceeded expectations. The high demand indicates that Indonesian hijabi women have a strong desire to express their identity and personality through color choices. This enthusiasm has even opened opportunities for international expansion, leading laSheild to consider overseas shipping.

Behind her achievements, Shela faces significant challenges as an active student and a solopreneur. “The main challenge is balancing my dual roles as a full-time student and a solopreneur. From the very beginning, I handled everything on my own without a team. Since my priority is still my studies, laSheild cannot operate every day. The challenge is trying not to burn out and accepting that this business runs alongside my academic rhythm, not in competition with it. Sometimes 24 hours just aren’t enough, especially during exam periods and peak sales seasons. That’s why I avoid selling during exams,” she explained.

In managing her time, Shela applies a “no pressure” principle. Rather than setting burdensome sales targets, she adjusts her business pace to align with her academic commitments. Support from her surrounding environment—particularly friends who assist with promotion and content creation—has also played a crucial role in sustaining laSheild.

Shela’s journey aligns with the implementation of the Sustainable Development Goals (SDGs), particularly SDG 4 (Quality Education) through the development of students’ creative and entrepreneurial skills, SDG 8 (Decent Work and Economic Growth) by encouraging young entrepreneurs and the creative economy, and SDG 12 (Responsible Consumption and Production) through the promotion of sustainable and affordable local products.

Closing her story, Shela shared a brief message for FIB students who aspire to start a business. “Just try. Don’t be afraid to be different. Don’t be afraid to start something that seems niche. Start small, but dream big,” she said. The story of laSheild proves that creativity, courage, and consistency can pave the way for students to create meaningful work while contributing to society.

[FIB UGM Public Relations, Alma Syahwalani]

UGM Arabic Literature Students Gain Professional Experience at the Sleman Ministry of Religious Affairs

InternshipNews Release Friday, 9 January 2026

Five students from the Arabic Literature Study Program, Faculty of Cultural Sciences, Universitas Gadjah Mada (FIB UGM), recently completed an internship at the Sleman Regency Office of the Ministry of Religious Affairs. The program spanned approximately three months, running from mid-September to the end of November 2025. This initiative provided students with the opportunity to hone both the hard and soft skills essential for their future careers. Their responsibilities were diverse, encompassing administrative management, archiving, public service, and event reporting.

To maximize their learning experience, the students were divided into two sections based on their specific areas of focus. Three students were assigned to the Madrasah Education Section, while the other two were placed in the Islamic Boarding School (Pondok Pesantren) Education Section.

This internship offered valuable insights into the operational mechanisms and procedures within government and educational institutions. Furthermore, it allowed the students to bridge the gap between their academic knowledge and real-world practical application.

Author : Sheila Adriani

Sarasehan Dwi Windu Strengthens Academic Direction and Networking of the Tourism Study Program, Faculty of Cultural Sciences UGM

News Release Tuesday, 23 December 2025

Yogyakarta, 22 December 2025 – The Tourism Study Program of the Faculty of Cultural Sciences, Universitas Gadjah Mada, held the Sarasehan Dwi Windu to commemorate the program’s 16th anniversary. The event, which took place from 9:00 a.m. to 1:00 p.m. Western Indonesian Time at Soegondo Room 709, Faculty of Cultural Sciences UGM, served as a forum for academic reflection, network strengthening, and maintaining close ties among academics, alumni, and tourism stakeholders.

The discussion opened with a presentation on the current condition and achievements of the Tourism Study Program by the Head of the Program, Dr. Wiwik Sushartami, M.A. In her presentation, she explained the implementation of the university’s tridharma, with particular emphasis on teaching through internships and strategic partnerships. Internships have been established as a compulsory course within the core curriculum, designed to bridge academic learning with the demands of the professional world.

“We designed the internship as part of the core curriculum so that students are not merely pursuing academic credits, but also gaining direct field experience and stronger job readiness,” said Dr. Wiwik during her presentation.

Partnerships of the Tourism Study Program involve a wide range of stakeholders, including tourism industry players such as hotels, tourist destinations, travel agencies, and the creative industry. In addition, collaboration has been developed with local government institutions, area management bodies, regulatory agencies, non-governmental organizations, village tourism development communities, as well as research centers and academic institutions through collaborative research, guest lectures, and the Merdeka Belajar Kampus Merdeka program.

In terms of community service, the Tourism Study Program focuses on tourism village development, cultural and heritage preservation, sport tourism, and community-based planning. The overarching theme emphasizes community empowerment and the strengthening of local economies.

The next session featured a curriculum presentation by Popi Irawan, S.S., M.Sc., Ph.D. He outlined the planned implementation of Stream 9 through a Double Degree or Joint Degree program. This program is designed under a Primary Major scheme and will be aligned with international partnership plans targeted for development over the next five years.

According to Popi, the Double Degree or Joint Degree program is planned to take place in the fifth and sixth semesters. During this period, students of the Tourism Study Program, Faculty of Cultural Sciences UGM, will undertake their studies at partner universities, while also welcoming students from partner institutions to study directly within the Faculty of Cultural Sciences UGM. This scheme continues and expands the international collaborations that have been established previously.

The Sarasehan Dwi Windu not only marks the 16-year journey of the Tourism Study Program, Faculty of Cultural Sciences UGM, but also reaffirms its commitment to developing tourism education that is adaptive, collaborative, and community-oriented. Through strengthening the curriculum, partnerships, and community engagement, the Tourism Study Program is expected to continue contributing to sustainable tourism development and to deliver tangible benefits for the surrounding social and cultural environment.

[Public Relations of FIB UGM, Candra Solihin]

Archaeopreneur Bazaar by the Archaeology Study Program of FIB UGM Showcases Creative Local Products

News Release Wednesday, 17 December 2025

Yogyakarta, 15 December 2025 – The Archaeology Study Program of the Faculty of Cultural Sciences (FIB), Universitas Gadjah Mada, held the Archaeopreneur Bazaar as part of the fulfillment of the Final Semester Examination (UAS) assignment for the Archaeopreneur course. The course is taught by Sektiadi, S.S., M.Hum., a lecturer in Archaeology at FIB UGM, and aims to encourage students to develop creativity and an entrepreneurial mindset grounded in archaeological knowledge.

The bazaar featured eight booths representing student groups enrolled in the Archaeopreneur course. Each group showcased a variety of locally produced creative items, including bag charms, tumblers, scarves, illustrated pins, bags, and many other products. These creations not only emphasized aesthetic value but also embodied philosophical meanings inspired by cultural values.

Through this activity, students were trained to transform archaeological knowledge into creative products with both commercial and educational value. The Archaeopreneur Bazaar served as a contextual learning space that bridges academic studies and entrepreneurial practice, enabling students not only to understand theory but also to apply it in real-world contexts.

This activity aligns with the spirit of the Sustainable Development Goals (SDGs), particularly Goal 4 on Quality Education through the strengthening of practice-based learning and student creativity. In addition, the bazaar supports SDG Goal 8 on Decent Work and Economic Growth by fostering young entrepreneurship, as well as Goal 12 on Responsible Consumption and Production through the development of local products that prioritize cultural values and sustainability.

[Public Relations of FIB UGM, Alma Syahwalani]

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