Yogyakarta, October 30, 2025 — The Arabic Study Program of the Faculty of Cultural Sciences, Universitas Gadjah Mada (UGM), welcomed an academic delegation from the Arabic Language and Literature Study Program (BSA), Universitas Islam Negeri (UIN) Sunan Ampel Surabaya, for a collaborative meeting on institutional partnership development and faculty cooperation in research and publication.

The meeting brought together heads of study programs and lecturers from both study programs. Representatives from UGM included Prof. Dr. Sangidu, M.Hum., Dr. Zulfa Purnamawati, S.S., M.Hum., Dr. Arief Ma’nawi, S.S., M.Hum., and several other lecturers. Meanwhile, UIN Sunan Ampel was represented by Dr. Abdulloh Ubet, M.Ag. (Head of BSA), Sodikin, M.Pd.I (Secretary of the Study Program), Dr. Mirwan Akhmad Taufiq, M.A. (Head of Department), along with other faculty members and teaching staff.

The meeting opened by Dr. Imam Wicaksono, Lc., M.A., followed by welcoming speech from Prof. Sangidu and from the UIN Sunan Ampel delegation. During the meeting, Dr. Zulfa Purnamawati emphasized the importance of interdisciplinary collaboration in community service and research. She noted that community engagement initiatives at the Faculty of Cultural Sciences now require involvement across various fields to produce two outcomes: one from UGM and one from its collaborating partners.

In addition to discussing research and publication cooperation, the two study programs reviewed strategies for teaching Arabic at the university level. Dr. Zulfa highlighted several innovations at UGM’s Arabic Study Program, such as matriculation classes for beginners, peer-assisted tutorials, and entrepreneurship courses taught by alumni.

From UIN Sunan Ampel, Dr. Abdulloh Ubet explained that most BSA lecturers have backgrounds in Arabic Language Education (PBA), which shapes their research focus toward education. He also shared that UINSA continues to strengthen students’ language proficiency through intensive Arabic and English training sessions starting as early as 6 a.m. Since 2025, the BSA Program has implemented a new curriculum designed to meet industry needs, including an Edupreneur course to equip students with entrepreneurial competencies.

The meeting concluded with documentation and an exchange of souvenirs between the two study programs, symbolizing their commitment to sustained academic cooperation.

This collaborative forum not only expanded academic networking between universities but also aligned with key Sustainable Development Goals (SDGs)—notably SDG 4 (Quality Education) through strengthened academic quality and partnership-based learning; SDG 8 (Decent Work and Economic Growth) by enhancing students’ entrepreneurial skills; and SDG 17 (Partnerships for the Goals) through the development of strategic institutional cooperation across higher education institutions in Indonesia.

Author: Muhammad Ardiansyah

Yogyakarta, September 27, 2025 — A spirit of collaboration and youth empowerment filled the Poerbatjaraka Auditorium at the Faculty of Cultural Sciences, Universitas Gadjah Mada, as the Arabic Study Program Student Association (IKMASA) partnered with the Department of Village Community Development, BEM KM UGM, to hold the inspirational talkshow SEDASA: Suara Pemuda untuk Kemajuan Desa (Youth Voices for Village Advancement). The event, part of the Gemilang Desa 2025 program, took place on Saturday afternoon (27/9) from 13.00 to 15.30 WIB, drawing enthusiastic participation from attendees.

The talkshow featured three distinguished speakers: Joko Susilo, Founder of Gunungkidul Menginspirasi and Head of Training and Consultancy at the Nalar Institute; Prof. Irfan Dwidya Prijambada, M.Eng., Ph.D., Professor at the Faculty of Agriculture UGM; and KPH H. Yudanegara, Ph.D., Head of the Office of Village Community Empowerment, Population, and Civil Registration of the Yogyakarta Special Region, who delivered the keynote address. The discussion was moderated by Antonia Elena Listya Araminta, the 2025 Environmental Ambassador of Yogyakarta, who led the session warmly and interactively.

As the key initiator, IKMASA played a central role in conceptualizing the event, designing its program flow, and fostering institutional collaboration to strengthen youth engagement in village development. The forum served as an important platform for students to engage directly with experts and practitioners on contemporary rural issues, including local potential development, technological innovation, and sustainable community empowerment.

The event attracted a diverse audience, including UGM students, high school participants from Yogyakarta, and delegates from various universities such as UPN and UNDIP, enriching the collaborative atmosphere and strengthening inter-institutional involvement in advancing rural communities.

Following the talkshow, the committee announced the winners of competitions held under the Gemilang Desa 2025 series and presented awards to the participants. The program was officially closed by Faris Zakiy Ramadhan, a 2023 Arabic Study Program student and General Coordinator of Gemilang Desa, who underscored the vital role of students in driving ideas and initiatives for village development.

Through the collaboration between IKMASA and BEM KM UGM, the SEDASA Educational Talkshow not only served as an inspiring space for young people to deepen their understanding of rural issues but also demonstrated a concrete contribution to the Sustainable Development Goals (SDGs), particularly SDG 4 (Quality Education), SDG 8 (Decent Work and Economic Growth), and SDG 17 (Partnership for the Goals).

With strong collaborative energy, SEDASA 2025 reaffirms that UGM students (through the active involvement of IKMASA) are capable of becoming agents of change who contribute meaningfully to the advancement of Indonesian villages and communities.

Author: Lisa Atika

The English Literature Study Program at Universitas Gadjah Mada has reaffirmed its academic excellence through its achievement in the QS World University Rankings by Subject 2025, placing in the 151–200 band globally and securing the top position in Indonesia. Within the same subject cluster, Universitas Indonesia and Universitas Pendidikan Indonesia also appeared in the global rankings.

This recognition reflects the program’s continued commitment to strengthening its academic and international standing, aligning with UGM’s mission to provide inclusive, high-quality education in support of SDG 4: Quality Education.

From the beginning of their academic journey, students follow a carefully designed series of developmental programs. After completing PPSMB, all new students participate in POPSI, an orientation initiative that offers international exposure through classes taught by lecturers currently studying abroad and sessions with global figures such as ambassadors. The program also emphasizes national identity and campus ethics, ensuring that students balance global awareness with strong civic values.

Cross-cultural learning is further encouraged through joint classes attended by students from Japan and Taiwan, enabling UGM students to build international networks and broaden their intercultural competence—an effort that resonates with SDG 17: Partnerships for the Goals.

The program also maintains a close partnership with the National University of Singapore (NUS). Through this collaboration, students can take part in short academic programs in Singapore and host NUS participants in return. These exchanges not only enrich academic experience but also serve as a platform for introducing Indonesian culture to the global academic community.

Beyond academics, the English Literature program supports student creativity through English Days, an annual theatre production. Students are responsible not only for performing but also for managing the entire event, from concept development to fundraising. This hands-on experience strengthens organizational, creative, and leadership skills, contributing to SDG 8: Decent Work and Economic Growth.

Digital literacy and media management are also nurtured. Through courses in writing and journalism, students gain the skills needed to manage the program’s website and social media channels. The program further contributes to academic assessment by developing AcEPT, UGM’s official Academic English Proficiency Test used for university admissions.

In terms of research and publication, the program’s academic journal has been open to English literature departments across Indonesia since 2024 and has recently earned a Sinta 3 accreditation, reflecting its growing scholarly impact.

The strong alumni network and contributions from retired faculty also play an important role in supporting the program’s development. Their insights and guidance help students pursue continued academic and professional achievements, reinforcing a collaborative academic environment in line with SDG 17.

Through consistent initiatives, active support from academic staff, and a culture of continuous improvement, the program sends a significant number of students to participate in the Indonesia International Student Mobility Awards (IISMA) each year. Their global experiences later inspire and benefit future cohorts.

By staying focused on its long-term vision, the English Literature Study Program at UGM demonstrates that sustained progress, collective commitment, and integration of sustainable development values naturally lead to international recognition.

Photo: freepik.com

[Public Relations of FIB UGM, Candra Solihin]

Yogyakarta, November 3, 2025 – The Arabic Study Program, Faculty of Cultural Sciences, Universitas Gadjah Mada, continued its tenth session of the Entrepreneurship course with the theme “Optimizing Digital Potential in Business Development.” This session built upon the previous meeting’s topic, focusing on the use of digital media for business promotion but with a more practical and creative approach through a review of student group assignments.

In this meeting, lecturer and guest speaker Reisa Nurma Boruregar, S.S., centered the discussion on reviewing students’ creative video projects that illustrated their personal five-year life plans. Through this assignment, students were encouraged to project their future goals—such as graduation targets, plans for pursuing a master’s degree, or professional career aspirations—and transform these ideas into engaging and innovative visual content.

The assignment aimed to train students in building personal branding and self-promotion through digital media, aligning with the current professional landscape that values online presence and digital identity. Each group presented their video projects in class and received direct feedback from Reisa and their peers on aspects such as visual presentation, narrative flow, and communication strategy.

Through this tenth session, Arabic Literature students gained deeper insights into digital promotion strategies while applying them in a personal and reflective context. This project-based learning approach also demonstrated that the Entrepreneurship course in Arabic Literature UGM goes beyond theory, emphasizing hands-on creativity and digital literacy as essential skills for modern graduates.

The course also contributes to the advancement of the Sustainable Development Goals (SDGs), particularly SDG 4 (Quality Education) by fostering practical, 21st-century skill-based learning; SDG 8 (Decent Work and Economic Growth) by preparing students to thrive in creative and digital industries; and SDG 9 (Industry, Innovation, and Infrastructure) by promoting the use of technology and innovation in sustainable self-development and entrepreneurship.

[Arabic Literature, Muhammad Ardiansyah]

Yogyakarta, October 27, 2025 – The Arabic Study Program, Faculty of Cultural Sciences, Universitas Gadjah Mada, continued its Entrepreneurship course series with the ninth session, featuring an inspiring guest speaker, Reisa Nurma Boruregar, S.S., a young entrepreneur, digital marketing practitioner, and proud alumni of the study program. In this session, Reisa delivered a lecture titled “Developing Entrepreneurship through Digital Promotion,” which focused on strategies for marketing, branding, and leveraging digital media to build sustainable businesses.

Reisa began the lecture by sharing her personal journey of starting a business from scratch, from selling products through BlackBerry Messenger to managing multiple ventures such as ReisaGarage, Jogja Nasi Bento, and Layana Indonesia. She emphasized the importance of adaptability to changes in social media algorithms and digital trends. According to her, one of the most common mistakes entrepreneurs make is their reluctance to evolve with technology and digital advertising trends, even though these are crucial to maintaining business relevance in today’s market.

Students were guided to understand how to choose the right sales platforms, identify target markets, and find products and suppliers aligned with consumer demand. Reisa also introduced various digital tools that can be used for market research, identifying trending products, and analyzing high-performing content on platforms such as TikTok and Shopee.

The session also explored effective digital marketing strategies, both paid and unpaid. Reisa explained that paid promotions could include collaborative content (collab posts), endorsements, affiliate marketing systems, and paid digital advertisements. Meanwhile, unpaid promotions could be optimized through organic content that is relatable, entertaining, inspiring, informative, visually engaging, and encourages audience interaction.

In addition to promotional strategies, Reisa also discussed the importance of setting realistic pricing structures based on production, operational, tax, commission, and profit margin considerations. Students were encouraged to think strategically about pricing and sales targets to achieve sustainable business growth.

Through this session, Arabic Study Program students not only learned about digital marketing techniques but also discovered how creativity and digital literacy can be transformed into tangible economic strength.

This course actively supports the achievement of the Sustainable Development Goals (SDGs), particularly SDG 4 (Quality Education) by providing practical entrepreneurial education, SDG 8 (Decent Work and Economic Growth) by fostering tech-savvy young entrepreneurs, and SDG 9 (Industry, Innovation, and Infrastructure) through the application of digital innovation in developing competitive and sustainable business models.

[Arabic Literature, Muhammad Ardiansyah]