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The Department of Anthropology at Universitas Gadjah Mada (UGM) organized a public lecture addressing an important societal issue: the gap between knowledge and action. This work skills-related lecture was held on May 8, 2024, from 10:00 AM to 12:30 PM at Soegondo Building 707, Faculty of Cultural Sciences, UGM. The lecture was intended for undergraduate Cultural Anthropology students taking the work skills course but was also open to the public.
The keynote speaker at this event was Dr. Nicholas Goodwin, an expert in behavior change and CEO of Tulodo, a consultancy focused on promoting positive behavior change in society. Dr. Goodwin was accompanied by two work skills course lecturers, Dr. Pande Made Kutanegara, M.Si., and Prof. Dr. Bambang Hudayana, M.A., who provided additional contributions to the discussion.
In his lecture, Dr. Nicholas Goodwin highlighted a major societal issue: many people know what they should do but are either unable or unwilling to do it. An example provided was knowing the importance of doing good deeds but failing to implement them in daily life. “The gap between knowledge and behavior is often overlooked or considered the same, whereas they have significant differences,” stated Dr. Nicholas Goodwin.
According to Dr. Nicholas Goodwin, the lack of understanding of the difference between knowledge and behavior is the root of the problem. To address this, a better understanding is needed on how knowledge can be transformed into consistent and sustainable actions. Dr. Nicholas Goodwin also introduced the concept of “work skills pockets” developed by Tulodo, aimed at providing practical tools and strategies for individuals to change their behavior.
This public lecture aligns with the spirit of SDG number 4, which aims to provide quality education for all, and SDG number 8, which emphasizes the importance of creating decent work and sustainable economic growth. By enhancing the understanding of the difference between knowledge and behavior, and by developing comprehensive work skills pockets, it is hoped to contribute positively to achieving these SDG goals.
This work skills public lecture is expected to provide new insights for UGM Anthropology Department students on the importance of transforming knowledge into concrete actions in daily life. It is hoped that the knowledge gained from this lecture can be implemented by students in their roles in society to create positive and sustainable change.
Author: Afif Naufal Widiadi
