On February 25, the American Studies Students and Alumni Association (ASSAA) held a weekly online discussion to discuss this year’s Charity Act event. Every year, ASSAA holds Charity Act activities as one of the realizations of the Tridharma of Higher Education, namely in the field of Community Service by providing services to the community by utilizing the knowledge and skills gained during study.
In the last 2 editions, Charity Act activities have focused on environmental awareness and cultural development. In the ASSAA 2023 Charity Act entitled “Resilience of the Pandowoharjo Community through the Development of Culturally Based Integrated Tourism Villages”, in this activity, students focus on providing an overview and education to the Pandowoharjo community regarding insights and practical guidance in overcoming the challenges of developing environmental and cultural-based tourism villages in the era of globalization. In this activity, the Charity Act Team provides exposure and practical guidance related to aspects of Personal Branding in marketing tourist villages digitally, aspects of Social Media Utilization in creating content related to the theme of natural tourist villages, as well as aspects of Multi-Language Access in translating documents as facilities and marketing tools for tourist villages. Then proceed with the translation activity of the Pandowoharjo tourist village brochure document which is used as a marketing tool.
In the ASSA Charity Act 2022 entitled “Eco-Pesantren”: Instilling a Critical Mindset and Awareness of the 3Rs (Recycle, Reduce and Reuse) in Santri Pondok Pesantren Modern Tazakka. Aims to increase the awareness of santri of a healthy or environmentally friendly environment. This activity was carried out through a series of activities that focused on instilling a critical mindset and awareness of the importance of knowledge about the 3Rs: Recycle, Reduce and Reuse. The students are trained to solve real environmental and waste problems such as; the closure of the TPU because the waste collected has exceeded capacity. The results of the discussion, which are solutions to the problem, are then made into a mind-map and the activity participants present the solution ideas from each group in front of other activity participants.
This Charity Act activity is supposed to not only contribute the knowledge possessed by Master of American Studies students, but also make people aware of the importance of environmental and cultural awareness. It is hoped that this year’s Charity Act activities can be held successfully as before, and provide many benefits to the wider community.